At HAVAS Red Australia, we connect brands with the people who matter most. Our consumer PR expertise spans retail, FMCG, travel and tourism, and beyond – helping brands earn attention, inspire action and build long-term loyalty.
As a full-service public relations agency, we combine storytelling, media expertise and digital innovation to deliver campaigns that spark conversations and drive results. Whether it’s a product launch, brand experience or influencer collaboration, we create strategies that put your brand at the heart of culture.
We create newsworthy stories that secure attention across mainstream, lifestyle and niche media. From high-profile brand announcements to targeted product launches, our media relations programs deliver cut-through coverage that generates buzz, drives demand and builds credibility.
Influence comes from authenticity. Our influencer marketing strategies identify creators who genuinely align with your brand, ensuring partnerships feel natural, trusted and effective. From micro-influencers to global talent, we deliver collaborations that amplify reach, inspire advocacy and drive purchase decisions.
Consumers don’t just want to hear about brands – they want to experience them. Our brand activations create unforgettable moments that engage audiences and fuel conversation online and offline. From pop-ups and live events to immersive experiences and sampling campaigns, we design activations that turn audiences into brand advocates.
Social platforms are where conversations happen. By working hand-in-hand with our social and digital specialists, we ensure every consumer PR campaign is optimised for sharing, engagement and amplification across the channels your audiences use most.
For travel and tourism brands, inspiring wanderlust is everything. We deliver campaigns that bring destinations to life through storytelling, press trips, influencer collaborations and content partnerships – all designed to convert awareness into bookings and experiences.
Consumer trust is hard-won and easily lost. Our team provides proactive reputation monitoring and issues management, ensuring your brand is prepared to navigate challenges and respond with clarity and confidence when needed.
At HAVAS Red, we don’t see PR in isolation. Our consumer PR offering is seamlessly integrated with our creative, content, social and experiential teams. This connected model ensures campaigns are consistent across every touchpoint, delivering not only short-term buzz but long-term brand value and measurable business outcomes.
As an award-winning PR agency, HAVAS Red combines creativity, cultural insight and commercial focus to deliver consumer PR that makes brands matter.
👉 Contact us today to find out how we can help your brand connect with consumers and grow.
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