Latest Works

NORCO – BUILDING BRAND PURPOSE

Norco is a 100% Australian farmer owned dairy co-operative; a unique proposition which drives the organisation to always put its farmers first.
TERRYWHITE CHEMMART – COLLABORATIVE APPROACH TO CARE

TerryWhite Chemmart, one of Australia’s leading community pharmacy networks, engaged Havas Red to develop an impactful PR program to position the pharmacy network as a vaccination leader, and the first to market provider for influenza vaccinations.

NORCO – ADVOCATING FOR FLOOD RECOVERY

Red Havas was engaged by Norco, Australia’s oldest and largest dairy co-operative, to help them navigate the aftermath of the unprecedented Lismore floods, which saw their ice cream facility wiped out and hundreds of jobs at risk.
The Palau Pledge
The Challenge The Republic of Palau is a breathtakingly beautiful small-island group in the Western Pacific. In the past three years, the country has seen a massive growth in tourist numbers. The rise now means almost 160,000 guests annually enter Palau, which has a comparative population of 20,000. The Palau Legacy Project, a tourism marketing...
LAUNCHING THE WORLD’S BIGGEST BATTERY: NEOEN

Promote global renewable energy leader Neoen’s work with Tesla and the South Australian government to fight blackouts by delivering the world’s largest lithium-ion battery and help Neoen own the conversation around renewable energy in Australia.
NBCF THE FINAL 9 PERCENT
The Challenge The National Breast Cancer Foundation (NBCF) relentlessly strives to reach Zero Deaths from breast cancer in Australia - hoping to achieve this by 2030. With $184M invested in research since 1994, NBCF has helped raised Australia’s five-year survival rate from 76% to 91%, but the job isn’t yet finished. 3,000+ Australian women still...
MILKYBAR WHIRL: THE MILKYBAR KID-ULT
The Challenge MILKYBAR Whirl, a deliciously creamy MILKYBAR with a swirl​ of smooth milk chocolate, sought to broaden the brand’s appeal to an older audience with a​ young-at-heart spirit. Albeit, during a global pandemic. During unpredictable times, our focus groups told us that they yearn for comfort, what is safe and happy, and most people’s...
BOOKING.COM AVO-CONDO
The Challenge Create a PR idea and activation to position Booking.com as the ultimate destination for global travellers looking for unique accommodation offerings. ​ In doing so, showcase the diversity of Booking.com’s accommodation offerings and unique stays, as well as educate and create a sense of urgency to motivate travellers to book in a timely manner.​ The Solution To create a timely moment for travellers to book unique accommodation on Booking.com, we created...
BEN & JERRY’S AND 4 PINES NITRO BEER
The Challenge Raise awareness of the 'beer for good' collaboration and its reason for being, establishing Ben & Jerry's and 4Pines as planet-loving brands on a mission of securing clean, affordable, community-owned energy across Australia. The Solution PR | Drive talkability about Ben & Jerry’s and 4Pines’ mission through consumer and lifestyle media Social Media...
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