Category: News

mumbrella360 – What did we learn?

Last week I went along to mumbrella360 – held at the Hilton Hotel Sydney, curator Tim Burrowes bought together over 200 local and international speakers from agencies, brands and media outlets with some of the big names including Keith Hernandez, Executive Director International Strategy BuzzFeed, Amir Kassaei Global Chief Creative Officer DDB Worldwide, Chris Mitchell, Editor in Chief of The Australian and Mark Scott, Managing Director ABC.

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Red Agency Dominates PRWeek Asia Awards Nominations

Red Agency is pleased to announce we have picked up ten nominations at the region’s leading PR awards show, PRWeek Awards Asia. Far and away the most nominated agency in Asia-Pacific, the winners are announced in Hong Kong in late June.

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The art of cold calling

It is called the gift of the gab for a reason. Being able to chat comfortably with a stranger and communicate your message in an effective manner, all the while leaving a memorable and lasting impression with someone you have never physically met, is no easy task.

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First year in PR: Survival of the fittest

Surviving your first year in public relations is no easy feat and not for the faint-hearted. There will be sleepless nights, stressful days, deadlines to meet and a myriad of requests and demands you feel you simply cannot meet.

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Awards: two sides of the trophy

In the last couple of years, Red Agency has brought home over 30 awards, including 2014 winning Large PR Agency of the Year (CommsCon), 2013 PR Consultancy of the Year (PRWeek Asia Awards), 2013 Campaign of the Year (PRIA Golden Target Awards) and several other awards for numerous campaigns including 5 Cannes Lions. Last year, we were the most awarded PR agency in Australia.

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