Raise awareness of the ‘beer for good’ collaboration and its reason for being, establishing Ben & Jerry’s and 4Pines as planet-loving brands on a mission of securing clean, affordable, community-owned energy across Australia.

• PR | Drive talkability about Ben & Jerry’s and 4Pines’ mission through consumer and lifestyle media
• Social Media | Drive awareness on social media through engaging and unique content
• Experiential | Connect media and influencers with the brands through product trial