Integrated communications agency Havas Red has been named PR Agency of the Year at the 2026 Mumbrella Travel Awards, taking out the top agency award for the second year running.
Havas Red delivered another standout year creatively and commercially in the sector, landing new clients Tourism Fiji and Spirit of Tasmania, while expanding on remits and campaigns with existing clients including Tourism Tasmania and Booking.com.
Havas Red and Tourism Tasmania were also named winners of Best Use of Content for their ‘Winternships’ campaign, which reframed how people think about Tasmania’s winter through 10 unique ‘winter internships’ with local tourism operators.
Campaigns during the judging period were also delivered for travel money card Wise and industry body Caravanning Queensland.
“While we’re not a specialist Travel PR agency, this is an industry where Havas Red’s creativity and diversity of thinking really shine,” said Havas Red Australia CEO, Shane Russell. “Travel is the intersection of modern culture and deep personal interests. We bring a different perspective to travel brands given our specialisms across consumer, lifestyle, corporate, technology and healthcare.”
Havas Red’s campaigns this year showed how far great ideas can stretch, and ultimately that they can show up in unexpected places. The agency’s campaigns combine earned media, social channels, creators, digital, and activations.
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