At HAVAS Red, we know that today’s B2B landscape demands more than traditional strategies. That’s why we created INDUSTRY — a global practice dedicated to building reputations, driving growth, and strengthening stakeholder trust for B2B brands in every sector.
INDUSTRY combines deep sector expertise with our merged media approach, helping brands navigate complex markets, evolving media habits, and the pressures of an always-on world.
Our integrated programs are built to deliver measurable impact across:
Reputation Management
Protect and enhance your brand in a rapidly changing world.
Executive Visibility
Position leaders as trusted voices through strategic media and thought leadership.
Product and Brand Launches
Take innovations to market with campaigns that command attention.
Crisis and Issues Management
Protect brand equity with swift, strategic communications.
Influence and Constituency Building
Build strong communities of advocates, partners, and stakeholders.
Content and Social Programs
Tell your story across the channels that matter most.
INDUSTRY is powered by HAVAS Red’s merged media model — blending PR, social, digital, and experiential — backed by data-driven insight and global reach. Our teams work as an extension of your business, delivering strategies that are as agile as they are authentic.
We believe that B2B is personal. Whether influencing C-suites, buyers, partners, or communities, we connect people to brands through meaningful, human-first communications.
With teams across Australia, North America, Europe, Asia-Pacific, and the Middle East, INDUSTRY offers a borderless model with local expertise at its core.
INDUSTRY joins HAVAS Red’s family of global offerings, including:
SWAY by HAVAS Red – Influencer marketing
Peaks by HAVAS Red – Executive branding
HAVAS Red Health – Health and wellness communications
HAVAS Red Impact – ESG and sustainability strategy
HAVAS Red Connect – B2B content marketing
Ready to transform your B2B communications?
Let’s talk about how INDUSTRY can help your brand lead with purpose and connect with audiences in a whole new way.
Take the next step and reach out today.
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HAVAS Red