Peaks by HAVAS Red

Executive Branding for Modern Leaders

Peaks by HAVAS Red is our global executive branding service, designed to help leaders shape powerful, authentic personal brands that align seamlessly with their professional roles and corporate values.

In today’s always-on media environment, executives are expected to lead not only within their organisations but in the public sphere as well. Peaks helps senior leaders confidently navigate this landscape, using tailored strategies to define their leadership presence and communicate with purpose across multiple channels.

 

Why Executive Branding Matters

Whether responding to stakeholder expectations, navigating corporate change, or building influence in a competitive market, an executive’s personal brand has never been more critical. Peaks supports C-suite leaders, high-potential talent, and subject matter experts in building a brand that enhances credibility, fosters trust, and amplifies corporate reputation.

 

What Peaks Offers

Each engagement with Peaks is tailored to the individual, drawing on years of experience and global insight to deliver a high-impact personal branding program. Services include:

  • Personal Brand Discovery & Strategy
    Deep-dive sessions to uncover brand strengths, key messages, and alignment with corporate goals.

  • Executive Communications Planning
    Comprehensive brand expression documents and roadmaps for communicating across earned, owned, and social channels.

  • Cause & Purpose Integration
    Advisory and facilitation around nonprofit involvement, board roles, and cause-related opportunities.

  • Social Presence & Content Strategy
    Multichannel content plans and thought leadership programs to build visibility across key platforms.

  • Public Speaking & Event Positioning
    Representation and support for speaking engagements that align with your brand, expertise, and strategic goals.

 

Built for Leaders at Every Stage

While Peaks is best known for its work with senior executives, it’s also a valuable resource for emerging leaders and internal experts preparing for a more public-facing role. Whether you’re looking to lead industry conversations, build trust in your leadership, or prepare for future opportunities, we tailor the strategy to meet your goals.

Peaks is part of HAVAS Red’s suite of specialised communications services, including:

  • SWAY – end-to-end influencer marketing

  • Red Impact – ESG and sustainability communications

  • Red Havas Health – health and wellness PR

  • INDUSTRY – B2B Communications
  • Red Connect – content marketing

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